Asking your customers for reviews might feel a bit awkward, but using text and SMS can make this process simple and natural. Most people keep their phones nearby all day, so why not use that to your advantage? At reputationbuilder.us, we’ve learned a few helpful tips that can make these messages more effective—without feeling pushy or salesy.
First things first: timing matters. If someone just had a positive experience with your business, that’s the perfect time to ask for a review. Wait too long, and the memory fades. A great rule is to send the review request within 24 hours of the service or product experience. This way, it’s still fresh in their mind.
Keep your message short and friendly. You don’t need to explain every little detail—just thank the customer for their business and kindly ask if they’d be willing to leave a quick review. A gentle tone works best. For example: “Hi Sarah! Thanks so much for stopping by today. We’d love to hear your thoughts. If you have a minute, could you leave us a quick review? [Insert your review link here]. Thank you!”
Make sure the link you include goes directly to where they can write the review. If they have to click around or log in, they’re more likely to give up. Make it as easy as possible.
Also, personalize the message if you can. Using their name or reminding them of what they purchased shows you care. For example, “Hope you’re enjoying your new shoes, Mike! We’d really appreciate your feedback.”
Finally, don’t overdo it. Sending too many texts can irritate people and make them block your number. One follow-up a few days later is fine, but keep it respectful.
By keeping things light, kind, and straight to the point, you can turn happy customers into people who cheer for your business online. Text and SMS are powerful tools, and with the right approach, they can help your business get the positive feedback it deserves. Just remember—be polite, be genuine, and respect your customer’s time. The rest will follow naturally.